Category: Books

The Web Project Guide: Migrate and Populate the Content | Test and Launch the Site

Content migration and site launch are points in the web project process that begin overlapping practices quickly and often. Migration is largely a strategic content process, except actually it turns out to be an operations and development process, in which data is transferred through complicated connectors or simply copy-pasted from one WYSIWYG field to another. […]

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The Web Project Guide: Identify Your Audiences | Identify Outcomes and Expectations

Blend likes to begin all of our web projects – especially those that include strategy, design, or technical planning – with our “Audiences and Outcomes” workshop, which is simply an audience and expectation-focused discovery workshop that nails down the who and what of a site. This month’s chapter release focuses on those two directions: your audiences, and your outcomes/expectations.

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