November 16, 2022
October 13, 2022
I’m director of strategy at Blend Interactive, a small shop in the heart of the Midwest, where I specialize in content strategy, information architecture, and understanding user needs.
November 16, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. Everything I’ve learned about the nuance of web design I’ve learned from two sources — A Book Apart, the series of short books for designers, and Sam Otis, Blend’s long-time lead designer and front-end developer. I talk about nuance, as if there’s some […]
October 13, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. I learned a big lesson when transitioning from the world of advertising copywriting — where words are tasked with driving a reaction, regardless of how clear that reaction might be — to the world of writing for the web: websites (and web […]
September 15, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. The web is as complicated as we make it. This is because we can make it really really complicated, because we can dream anything. We can imagine the ease of solving edge cases by automagically shoving different aggregations into simple content blocks. […]
August 16, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. A few months ago, I gave an internal “lunch and learn” presentation on a topic that is very personal to me — and, one that may have helped spur my entire career path. I taught everyone how to organize a record collection. […]
July 19, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. Back in 2010, I discovered content strategy. I wrote a blog post, and that blog post was retweeted by someone named Kristina Halvorson. I had no idea who she was, but a quick search revealed she just wasn’t a random person: she […]
June 15, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. I remember when I first attached an analytics suite to my blog. It was 2005, and it was a WordPress app called “Mint” — not the financial tracking service, but an independent analytics tracking service that I barely knew how to use. […]
May 17, 2022
We had a great time talking with Paula Land about inventories, audits, and giant reams of paper.
April 14, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. The web industry is an industry built on the shoulders of those who came before us. CSS did not sprout fully formed from initial planning sessions, but as a gradual set of parameters that built upon the early design methods of the […]
March 15, 2022
It’s The Web Project Guide Podcast, and we made you a new episode. I didn’t get to ask Erika Hall about her (newfound?) obsession with spiders. But, beyond that, we had a great conversation about the basics of understanding site users: what kinds of questions do you ask — and how do you know those questions […]
February 15, 2022
We talked to Brett, author of Project Management for Humans, about project planning, creating better retrospectives, how new clients learn to be good clients, and how to plan around the differences in team skill and velocity. You should check it out.
