The discussion around content strategy is framed by large examples, but it’s also the work of regional organizations, small universities, and mom and pop stores. How do we adapt the big concepts of content strategy to work within the constraints of a small organization? This transcript of my talk from Now What? Conference 2015 in Sioux Falls (April 30, 2015) explains more.
A lot of praise for Karen McGrane’s recent column, a little notice about a post I wrote about speaking, and a whole bunch of excitement for our gradual shift toward audience-centered talks.
Confab was a big deal for me in 2011. I reinforced a lot of assumed friendships and started dozens more, all while basking in the glow of being among my people. So it was my pleasure to write a blog post for the Confab Events blog about how important the conference experience is.
I was fortunate enough to travel to Cape Town, South Africa, this past week. In addition to beautiful weather and brandy distillery tours, I watched a bunch of great speakers and friends talk at length about a little bit of everything – from driving change to HTML5; from the challenges of owning – and changing – a business to the functional possibilities of structured content. It was inspiring and comfortable – a little bit like Content Strategy Camp – and the attendees and speakers alike were all wonderful.
We’re just a month away from Content Strategy Forum 2012 in Cape Town, South Africa, which is both really exciting and also humbling, as the kind folks at CS Forum are letting me talk during the event. Seriously. Not only am I going to South Africa, but I’m also included in what looks like a pretty fantastic list of speakers.
The theme of this year’s IA Summit – Cross-Channel Experiences – was well represented, and regardless of which wall of the user experience room you tend to lean against, it’s clear we’re all moving forward toward this universal promise of “future-friendly” web properties, where our content moves from one format to another through the magic […]
We’re finally crawling out from under several major deadlines here at Eating Elephant headquarters, and figured it was about time to pass on the great news: Confab is back! Early bird sign-up for Confab 2012 is currently underway. I’d jump on this while you still can – last year’s conference filled up fast, with a […]
In a month, I’m going to a conference: Confab 2011, a full three days of content strategy nerds milling around downtown Minneapolis. I’m excited, to say the least. But, I’m also sort of nervous. Meeting people isn’t my strong suit. I kind of hate it. I overcompensate. Then I brood. Then I cry a little […]