September 20, 2023
August 16, 2023
May 27, 2011
Methodology. An ugly word, to be sure. Cold and clinical, it marginalizes flexibility in the name of process. Gross. Yet, we all seek it out. We all want a methodology – a guide to doing what we are going to do. We want it for us. We want it for our clients. We want to […]
May 24, 2011
Oh, hi. I’m starting a content strategy blog. “Oh, great. Another one.” No. Seriously. This one’s different. This one isn’t just stats and steps and primers. It’s also thoughts and big concepts and goofy content-related things. It’s for content people. It’s for Web people. It’s for people who don’t deal with content OR Web. I’ll […]
April 13, 2011
In a month, I’m going to a conference: Confab 2011, a full three days of content strategy nerds milling around downtown Minneapolis. I’m excited, to say the least. But, I’m also sort of nervous. Meeting people isn’t my strong suit. I kind of hate it. I overcompensate. Then I brood. Then I cry a little […]
April 12, 2011
So let’s not try to tackle an in depth review of Erin Kissane’s The Elements of Content Strategy, because the book itself is very good and we won’t do it much justice other than to say “you should read this if you’re into content strategy and want to get better and need a great little […]
April 11, 2011
Without fail, there is one argument I find myself involved in with every site I test: LOGIN is not a verb. You do not “login” to a website. That’s just not a word. You “LOG IN.” “Login” is a thing. That’s the login, which is where you log in. Next time, I refuse to have […]
March 24, 2011
If you would have told me a year ago that there was a community of people in Sioux Falls that cared about content strategy and its related fields – that REALLY cared and REALLY thought it was an interesting thing and REALLY wanted to blah blah blah for however long it took to blah blah […]
January 31, 2011
Let’s make this quick. You know those times when you’re driving and listening to something SO GOOD that, when you arrive home, you pull up into the driveway and sit there. Waiting for it to finish. Waiting. Listening. Enjoying. That’s called a “Driveway Moment.” NPR may have created the term, but even if they haven’t […]
January 28, 2011
Hey, let’s not get the idea that I only think about web passwords, because I don’t, despite this being the second consecutive blog post about web passwords. But, you know, sometimes companies do it wrong. Background: I sometimes forget passwords, especially those connected to sites I rarely visit. When that happens, I usually just click […]
January 27, 2011
If there’s one thing that last month’s Gawker password leak reminded us, it’s that no password is safe, regardless of how often you use it. The answer is to create stronger passwords. Cryptic passwords. And use different passwords for every site. But, seriously, how many passwords can YOU remember at once? There’s a difficult balance […]
January 7, 2011
Go ahead. Go to this site: Senior Healthcare Consultants. Notice the line at the bottom of every page. “This site is not intended for distribution to any client.” Snicker. Laugh out loud, if you want; let loose with a rolling guffaw, friends, because that line may be the funniest thing you’ll read all week. Then, […]
